Author
SMU Corporate Communications Team
Date
16 April 2021
A footfall of more than 73,000 students between the ages of 17 and 35 was recorded in My Money @ Campus 2021, where they learned about financial concepts and money management tips during the six-week event. The event was jointly organised by Singapore Management University (through the Sim Kee Boon Institute for Financial Economics and the Citi Foundation-SMU Financial Literacy Programme for Young Adults), as well as MoneySense (the national financial education progam in Singapore) and the Association of Banks in Singapore (ABS).
The event this year was launched by Ms Gan Siow Huang, Minister of State for Education and Manpower, on 22 February.
SMU Assistant Professor of Finance Aurobindo Ghosh, who is the Program Director of the Citi Foundation-SMU Financial Literacy Program for Young Adults, and Faculty Chair for the first ever virtual My Money @ Campus commented, “My Money @ Campus 2021 was conceptualized in 2020, in the middle of a global pandemic. While the whole world was looking at the crisis, the creative organising team and supportive partners worked with Citi Foundation-SMU Financial Literacy Program for Young Adults and pivoted to the opportunity to increase their outreach and impact. It is therefore not too surprising that this innovative digital event, held for the first time, has achieved significant impact of more than 70,000 footfall.”
